Adviser (Supporter Engagement Strategy), (FT), P-5, Post # 105804, Individual Giving, PSFP, PFP, Geneva, Switzerland

One of the biggest opportunities for fundraising, advocacy, and brand potential lies in enlisting and engaging millions of individuals, through new and existing channels, to contribute their money, voice, and time in support of UNICEF’s goals for children. The Adviser (Supporter Engagement Strategy) is the co-lead for developing and rolling out this strategy. Under the supervision of the Chief of Individual Giving, PFP with a dotted reporting line to the Deputy Director, Solutions, ICTD, and in close consultation with the Supporter Strategy Steering Committee, the post is responsible for coordinating and leading the implementation of UNICEF’s supporter strategy, advising the Supporter Strategy Steering Committee on critical elements of the strategy roll out and the development of a post-implementation model to drive business uplift from the strategy and technology rollout. This includes working with different divisions, country offices, and NatComs in across-organizational way.

UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.

At UNICEF, we are committed, passionate, and proud of what we do. Promoting the rights of every child is not just a job it is a calling. UNICEF is a place where careers are built, we offer our staff diverse opportunities for personal and professional development that will help them develop a fulfilling career while delivering on a rewarding mission. We pride ourselves on a culture that helps staff thrive, coupled with an attractive compensation and benefits package.

Visit our website to learn more about what we do at UNICEF.

For every child, a Champion

One of the biggest opportunities for fundraising, advocacy, and brand potential lies in enlisting and engaging millions of individuals, through new and existing channels, to contribute their money, voice, and time in support of UNICEF’s goals for children. The Adviser (Supporter Engagement Strategy) is the co-lead for developing and rolling out this strategy. Under the supervision of the Chief of Individual Giving, PFP with a dotted reporting line to the Deputy Director, Solutions, ICTD, and in close consultation with the Supporter Strategy Steering Committee, the post is responsible for coordinating and leading the implementation of UNICEF’s supporter strategy, advising the Supporter Strategy Steering Committee on critical elements of the strategy roll out and the development of a post-implementation model to drive business uplift from the strategy and technology rollout. This includes working with different divisions, country offices, and NatComs in across-organizational way.

How can you make a difference?

1. SES Implementation:  Lead the development and implementation of UNICEF’s Supporter Strategy, ensuring global coordination across various divisions, regional offices, country offices, and National Committees. This strategy encompasses donor engagement, volunteer management, and the design of comprehensive supporter journeys.
2. Audience-centered Supporter Journeys transformation and models: Define the post-implementation model that maximizes the use of the Salesforce platform and the related digital ecosystem to deliver better experiences and value to supporters, thereby generating increased value for UNICEF.
3. Building models that maximize synergies within HQ functions and offices to deliver super-targeted marketing ​activation setting a common supporter engagement and loyalty direction and systems and processes, using data and insights, common campaign management techniques, and highly relevant ​and personalized content.  
4. Develop mechanisms for the allocation and implementation of internal grants to provide funding to country-based initiatives for volunteering.
5. Manage and coordinate the supporter strategy team within Individual Giving to provide appropriate technical support and advice to country-based supporter initiatives in Country Offices and NatComs, drawing on and sharing knowledge and expertise from within and outside the organization.
6. In consultation with ICTD and key stakeholders in PFP, and with the guidance of the Steering Committee, develop appropriate resourcing, internal governance, and risk management processes to support the strategy.
7. Develop a system for effectively monitoring progress of the strategy across the organization and provide regular updates to participating offices and divisions, the Steering Committee and senior management.
8. Provide advice to senior management on the future direction of the strategy and effectively institutionalize it within UNICEF programmes and management systems.
9. As a manager, sets clear and achievable work objectives for the supervisee (TA, non-staff personnel, etc.), monitors performance, ensures appropriate development and training, and provides leadership, support, and guidance to maintain staff motivation and sound management relations. Additionally, effectively manage staffing and the financial resources allocated to it.

To qualify as a Champion for every child you will have…

Education:

• An advanced university degree in one of the following fields is required: International Development, Communications, Humanities, Fundraising, Business Administration, Information Technology, or another relevant technical field.
• Alternatively, a first-level university degree in a relevant field combined with two additional years of qualifying experience may be accepted in lieu of the advanced university degree.

Experience:

• A minimum of ten (10) years of progressively responsible and relevant work experience in leading large-scale fundraising and/or marketing portfolios leadership and management is required.
• A minimum of 5 years of experience in leading cross-functional teams working in environments with modern CRM systems and marketing automation tools is required.
• A proven track record in management for results, strategic planning, partnership building, and resource mobilization is required.
• Demonstrated experience in managing cross-organizational complex projects from inception to post-implementation, including working with multiple stakeholders is required.
• Excellent communication and coordination skills is required.
• Developing country work experience and/or familiarity with emergency is an asset.
• Experience working in a multicultural environment is an asset.
• Knowledge of emerging trends in fundraising, including digital campaigns, etc., is an asset.
• Experience and knowledge of UN/ UNICEF is an asset.

Language requirements:

• Fluency in English is required. Knowledge of another UN language (Arabic, Chinese, French, Russian, or Spanish) relevant to collaboration with National Committees for UNICEF is an asset.

For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values

The UNICEF competencies required for this post are...

• Demonstrates Self Awareness and Ethical Awareness (1)
• Works Collaboratively with others (1)
• Builds and Maintains Partnerships (1)
• Innovates and Embraces Change (1)
• Thinks and Acts Strategically (1)
• Drives to achieve impactful results (1)
• Manages ambiguity and complexity (1) are required.

Familiarize yourself with our competency framework and its different levels.

UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.

We offer a wide range of measures to include a more diverse workforce, such as paid parental leave, time off for breastfeeding purposes, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

UNICEF does not hire candidates who are married to children (persons under 18). UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority, and discrimination. UNICEF is committed to promoting the protection and safeguarding of all children. All selected candidates will undergo rigorous reference and background checks and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

UNICEF appointments are subject to medical clearance.  Issuance of a visa by the host country of the duty station is required for IP positions and will be facilitated by UNICEF. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be canceled.

Remarks:

As per Article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity.

UNICEF’s active commitment to diversity and inclusion is critical to deliver the best results for children.

Government employees who are considered for employment with UNICEF are normally required to resign from their government positions before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason. 

UNICEF does not charge a processing fee at any stage of its recruitment, selection, and hiring processes (i.e., application stage, interview stage, validation stage, or appointment and training). UNICEF will not ask for applicants’ bank account information.

Mobility is a condition of international professional employment with UNICEF and an underlying premise of the international civil service.

All UNICEF positions are advertised, and only shortlisted candidates will be contacted and advance to the next stage of the selection process. An internal candidate performing at the level of the post in the relevant functional area, or an internal/external candidate in the corresponding Talent Group, may be selected, if suitable for the post, without assessment of other candidates.

Additional information about working for UNICEF can be found here.