Content Creator Assistant

The fundamental mission of UNICEF is to promote the rights of every child, everywhere, in everything the organization does — in programmes, in advocacy and in operations. The equity strategy, emphasizing the most disadvantaged and excluded children and families, translates this commitment to children’s rights into action. For UNICEF, equity means that all children have an opportunity to survive, develop and reach their full potential, without discrimination, bias, or favouritism. To the degree that any child has an unequal chance in life — in its social, political, economic, civic, and cultural dimensions — her or his rights are violated. There is growing evidence that investing in the health, education and protection of a society’s most disadvantaged citizens — addressing inequity — not only will give all children the opportunity to fulfil their potential but also will lead to sustained growth and stability of countries.
Therefore, the focus on equity is so vital. It accelerates progress towards realizing the human rights of all children, which is the universal mandate of UNICEF, as outlined by the Convention on the Rights of the Child, while also supporting the equitable development of nations.

The Content Creator Assistant (Youth UNV) will support the Advocacy and Communication Section at UNICEF Papua New Guinea by producing compelling, youth-friendly multimedia content. The roles is designed to amplify the voices of young people and raise awareness of key issues affecting children and adolescents in Papua New Guinea in the areas of work that UNICEF supports – child protection, education, health, nutrition and WASH.

• Analyse content performance metrics and assist in setting and maintaining a content calendar.
• Produce content in multiple formats — videos, illustrations, blogs — for platforms such as Instagram, TikTok, Snapchat, YouTube Shorts, as well as UNICEF PNG’s website, Facebook, and LinkedIn pages.
• Create engaging and relevant posts on themes such as children’s rights, climate action, social justice, and humanitarian response.
• Collaborate with colleagues across UNICEF Papua New Guinea to ensure content alignment with organisational goals and key messages.
• Maintain and update the UNICEF Papua New Guinea website, serving as the designated webmaster.
• Support event coverage and storytelling for key initiatives and campaigns.
• Travel occasionally within Papua New Guinea as required.