Digital Content Creator (Donor Retention)

UNRWA is a United Nations agency established by the General Assembly in 1949 and is mandated to help and protection to a population of 5.7 million registered Palestine refugees. Its mission is to help Palestine refugees in Jordan, Lebanon, Syria, West Bank, and the Gaza Strip to achieve their full potential in human development, pending a just solution to their plight. UNRWA’s services encompass education, health care, relief and social services, camp infrastructure and improvement, microfinance, and emergency assistance. UNRWA is funded almost entirely by voluntary contributions.

Since the onset of the Gaza emergency, UNRWA has faced a significant increase in demand for its services, creating a complex landscape for securing vital partnerships and funding. To effectively raise funds and communicate urgent needs while safeguarding the Agency’s mandate and managing reputational risks, there is a pressing need for enhanced content creation strategies. These strategies will help articulate UNRWA's mission, engage potential donors, and mobilize support, ensuring that the Agency can effectively respond to the crisis and continue its critical work.

The UN Volunteer will play a central role in shaping donor retention strategies through impactful email marketing and personalized communication. This role will focus on building long-term relationships with donors, ensuring they feel valued and informed, while optimizing digital touchpoints to improve donor engagement, conversions, and lifetime value.

The UN Volunteer will engage with potential donors and partners through various platforms, ensuring consistent messaging that mobilizes support. Additionally, they will produce content to showcase the impact of contributions, ultimately enhancing donor engagement and trust in UNRWA's mission.

Additional information:
International Specialist UN Volunteers are entitled to:
• Monthly Volunteer Living Allowance (VLA) at the amount of USD 2565.48 (subject to change in monthly Post Adjustment Modifier).
• Entry lumpsum, Exit lumpsum; and Travel Allowance
• Annual and learning leaves;
• Free Medical and life insurance; and
• Free access to different learning platforms.

For more information on UN Volunteer benefits, entitlements and support, please visit: https://www.unv.org/become-volunteer/volunteer-abroad

Under the direct supervision of the Associate Digital Marketing Officer (Digital Fundraising), the UN Volunteer will:
• Create and manage email marketing content for campaigns, appeals, impact updates, donor care messages, and newsletters.
• Support in designing and implementing automated donor journeys to enhance long-term engagement.
• Collaborate with the content creation team to develop integrated campaign concepts and messaging.
• Manage donor personalization strategies across donor types, tailoring communications for different donors’ categories, including one-time, monthly, Islamic donors, and major donors.
• Produce A/B test plans and performance reports, optimizing email content for open rates, click-through rates, and conversion.
• Work closely with analytics colleagues to track KPIs and refine strategies based on donor behavior and feedback to maximize performance and donor value
• Coordinate with UNRWA’s video editors to produce high-performing creatives that strengthen donor stewardship (stories, videos, testimonials).
• Support loyalty product development (thank-you gifts, digital calendars, certificates, donor impact reports).
• Stay updated on industry best practices in donor care, retention, and email marketing to ensure UNRWA adopts innovative and effective approaches.
• Perform other duties as required, contributing to the success of UNRWA’s digital fundraising strategy.