Consultancy for developing context specific communication strategy and info-booklet

Job Description

The Ghanaian National Youth Policy recognizes sports and recreation as key to national integration and overall well-being of the individual. For this reason, sport is an important mechanism for community and national development in Ghana. However, the area of sports has been characterized by episodes of human trafficking, where young individuals find themselves in situations of exploitation or migrate irregularly with the hope of pursuing opportunities in football or other sports clubs outside of their home country. According to the United Nations Office on Drugs and Crime (UNODC), more than 15,000 children are trafficked from West Africa into Europe every year, many with false hopes of making it as professional footballers [1]. 

To  contribute to the Government of Ghana's efforts to address human trafficking in sports, particularly among youth, the International Organization for Migration (IOM) in collaboration with the Ministry of Sports and Recreation, with funding from the IOM Development Fund, is supporting the government to improve the evidence base on sports and trafficking and expandon regular pathways for youth in sport. Towards this end, the project has successfully created a Technical Working Group (TWG) on sports and trafficking and currently conduct a gender-sensitive baseline research report on human trafficking in sports in Ghana, inclusive of a mapping of regular sports pathways which will inform the development of a communications strategy and contibute to to  awareness raising on sports-related human trafficking targeting youth and vulnerable communities.

The strategy will leverage key lessons from the baseline assessment on sports and trafficking and develop a strategy for how  best to ocommunicate the risks related to sports trafficking, particularly identifying perpetrators. Furthermore, it will promote the regular pathways available for youth

Responsibilities

• Leverage the sub-thematic group for Protection and Human Rights under the National Coordination Mechanism as a Technical Working Group (TWG) to support the elaboration of the strategy and information booklet.
• Conduct consultations, as necessary, with relevant stakeholders, including the private sector, youth groups, academia, civil society, sports clubs, and survivors of human trafficking in sports.
• Submit to the TWG an inception report outlining the elaboration of the communication strategy and information booklet to raise awareness on the dangers of sports trafficking for validation.
• Leverage findings from the baseline assessment to develop a context-specific communication strategy. 
• Develop a draft communication strategy targeting youth and grassroots organization stakeholders to be shared with the TWG for review.
• Design a visual information booklet to be disseminated at relevant national sports events to raise awareness on sports-related human trafficking in sports
• Participate in a one-day stakeholder workshop, including the TWG, to validate the strategy and info booklet.

Qualifications

• Advanced degree in communications study, social sciences, human rights, sports management, or related fields.
• Proven experience in developing and implementing communication strategies, particularly in areas related to human trafficking, migration, or youth-focused sports initiatives.
• Demonstrated ability to translate research findings into effective communication tools and campaigns
• Strong skills in strategic messaging, audience segmentation, and multi-platform content development.
• Ability to accommodate full integration of C4D methodologies into the content production process, with guidance from IOM
• Experience with organizing and leading workshops on key message and content development with community stakeholders
• Familiarity with Ghana’s sports and trafficking landscape is an asset.

Required Skills

• •Communication Campaign

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